Associate Brand Manager

You’ll be our: AssociateBrand Manager

You’ll be based at: Bangalore (IBC Knowledge Park)

You’ll be aligned with: Brand Lead

You’ll be joining our: Brand Marketing Team

What you’ll do at Ather:

• Conceptualize and execute thematic brand campaigns
• Strengthen brand positioning, build brand salience & aspiration for the product line
• Oversee production & on-ground execution of campaigns
• Manage brand alliances & associations
• Create pipeline of social content & ideas with relevant 3rd parties
• Scout for sponsorship & association opportunities; events, films, shows, sports & more
• Collaborate with opinion-makers from industries like automobile, lifestyle, tech & more on brand relevant properties (offline & online)
• Build brand equity via innovative campaigns & projects
• Insights & Analytics
• Conduct deep-dive analysis into competitor moves, pric...