Brand Marketing Manager

Black Owl Indonesia is looking for a Brand Marketing Manager who will be responsible for developing and executing brand strategies, marketing campaigns, partnership initiatives, loyalty programs, and brand collaborations to strengthen Black Owl’s position as a lifestyle, F&B, and entertainment brand.

Responsibilities

• Develop and execute brand marketing strategies aligned with business goals.
• Build and manage strategic partnerships with lifestyle, premium, and high-value brands.
• Plan and execute brand campaigns, activations, collaborations, and customer engagement programs.
• Support the development and improvement of loyalty programs, customer retention initiatives, and digital marketing campaigns.
• Work closely with Operations, Creative, Event, Social Media, and Sales teams to ensure brand consistency across all outlets.
• Analyze campaign performance, customer behavior, market trends, and competitor activities.