Business and Marketing Intelligence Coordinator

Human Quality.

🌍 100% Remote Full-time

Job Description

Business & Marketing Intelligence Coordinator

Location: Monterrey, N.L.
Industry: Industrial accessories distributor (fluid transport hoses)
Work Schedule: Monday to Friday, 8:00 a.m. – 6:00 p.m.
Mode: On-site

Position Objective

Drive company growth through strategic analysis, market research, lead management, and business intelligence tools that optimize sales performance and decision-making.

Key Responsibilities Market and Product Analysis
  • Identify products to promote by sector or industry.
  • Conduct competitive and positioning studies.
  • Develop pricing strategies based on marketing analysis.
  • Monitor market trends and emerging opportunities.
  • Conduct market and industry research.
Lead and CRM Management
  • Manage and optimize Interlynx (lead program).
  • Administer CRM system (Salesforce).
  • Segment and track leads, analyze conversion rates (...