Digital Marketing Director (Medellín)

Company Description :We are a premier consortium of industrial B2B engineering and manufacturing firms, renowned for our innovation, quality, and unwavering commitment to customer success. Our mission is to provide sustainable solutions tailored to the complex needs of our clients.

Position Overview :We are on the lookout for a Director of Digital Marketing to spearhead our digital marketing efforts across our diverse group of companies. This pivotal role involves enhancing our brand's online presence, driving website traffic, and acquiring leads and customers.

Responsibilities

• Develop and implement a comprehensive digital marketing strategy aligned with our overall business goals.
• Boost our online presence through SEO, PPC, social media, content marketing, and other digital initiatives.
• Utilize data and analytics to derive insights and optimize marketing effectiveness.
• Manage the digital marketing budget.
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