Email Marketing/Retention Specialist - 49069952370
Confidential
Job Description
Job Title: Retention Marketing Specialist
Job Type: Full-time / Remote
Work Hours: PST
Job Overview:
We’re helping our client find a Retention Marketing Specialist to develop and execute email and SMS marketing strategies that drive customer engagement and revenue growth across eCommerce, marketplace, and retail channels. In this role, you will focus on enhancing customer retention, optimizing Lifetime Value (LTV), and improving overall marketing performance through testing, analytics, and strategic execution.
Responsibilities:
- Developing strategy and leading the execution of the Retention marketing programs across email, push, SMS, subscription, and CRM marketing initiatives.
- Create and manage subscription workflows for customer retention, reactivation, and churn reduction.
- Working cross-functionally with dev...