Head of Channels, UK
SODIAAL
Job Description
Position Overview
Lead the development and execution of a high-growth channel strategy across Convenience, Out of Home, and Wholesale.
Lead the growth of the Yoplait yogurt and dairy portfolio across high-growth, impulse-led and fragmented channels. The role is accountable for delivering profitable revenue growth, expanding distribution, and building strong customer partnerships in the Convenience, OOH and Wholesale channels. Leveraging a core team of Account Managers and the wider commercial team to unlock the Yoplait growth ambition in these key channels.
Key Responsibilities
Channel Strategy & Growth Roadmap
Define and execute a clear channel strategy for Convenience, OOH, and Wholesale aligned to overall business objectives
Identify and unlock growth opportunities across sub-channels (. symbols, independents, foodservice, travel, contract catering, etc)
Lead entry and expansion int...