Manager, Investment Marketing

Royal Bank of Canada>

🌍 100% Remote Full-time

Job Description

Job Description

What is the opportunity?   
The Manager, Investment Product Marketing drives marketing initiatives to support sales and engagement across RBC Global Asset Management's expanding ETF portfolio, with a focus on the RBC iShares alliance. This role serves as a brand ambassador, collaborating with internal teams (product, distribution, digital, design) and external partners to execute product launches, campaigns, and advisor education initiatives. Success requires strong project management skills, deep investment product knowledge, and the ability to analyze metrics to optimize business impact.

What will you do?  

Product Launch & Campaign Management

  • Lead end-to-end ETF product launches, including creating comprehensive marketing plans, managing stakeholder approvals, and coordinating cross-functional teams (digital, design, content, advertising, distribution) to deliver impactful launches