Paid Media Lead: Scaling Specialist
Tommy Hilfiger Heritage & Growth
Job Description
JOIN THE LEGACY: PAID MEDIA LEAD (SCALING SPECIALIST) @ TOMMY HILFIGER
At Tommy Hilfiger, we don't just follow trends—we set them. We are looking for a world-class Paid Media Lead: Scaling Specialist to command our digital presence and drive aggressive growth across global markets.
If you are a master of high-scale performance marketing with a passion for premium fashion, this is your stage.
CORE RESPONSIBILITIES
As our Scaling Specialist, you will oversee the entire digital ecosystem, focusing on:
Campaign Strategy & Management: Architecting full-funnel strategies that align with our global brand vision and local market demands.
Targeting & Audience Segmentation: Leveraging deep data insights to reach the right fashion enthusiasts at the right time.
Ad Copy & Creative Development: Collaborating with our creative teams to bridge the gap between Classic American Cool aesthetics and high-conversion ad units.
Budget & Bidding St...