Senior B2B Marketing Executive

1. Paid Media & Campaign Execution Plan, execute, and optimize paid media campaigns (Google Ads, Social Ads, etc.) for B2B marketing initiatives Support demand generation activities such as: Industry-focused campaigns, Webinars and events, Solution-oriented marketing programs Optimize campaigns based on lead relevance and quality, not only traffic or cost metrics 2. Demand Generation Support Support demand creation activities across the customer journey Coordinate paid media, landing pages, and follow-up activities to ensure consistent execution Contribute to improving lead quality and marketing contribution to sales effectiveness 3. Account & Sales Collaboration: Work closely with sales teams to Understand priority accounts and industries Translate sales insights into targeted marketing execution Support marketing activities aimed at engaging selected key accounts 4. Cross-functional Collaboration Collaborate with content and campaign owner to ensure messaging consistency C...