Senior Marketing Manager

Job Description

ROLE SUMMARY:

Informa Markets Asia Jewellery Exhibitions seeks a results-driven Senior Marketing and Communication Manager to lead marketing and communications for the world’s largest B2B jewellery trade fairs. You will partner with Sales, Event Management and Operations to drive audience growth, exhibitor value and revenue. A data-led digital marketer, you excel in multi-channel acquisition and new channel testing, content and SEO, short-form video, and internationally focused marketing. You bring an international mindset and cross-cultural agility, and you apply AI to scale content, targeting, media optimization, and experimentation. You will own the marketing budget and return on investment and build an end-to-end demand generation engine with clear accountability for qualified pipeline and measurable revenue.

PRINCIPAL DUTIES AND RESPONSIBILITIES:

Strategy, Planning & Growth